Undoubtedly, you've come across the idea that a goal should be written down to be effective.
I agree, but there are some other subtle dynamics that are associated with this process, that elude most success minded people.
Most of us walk around with a number of UNWRITTEN goals that interfere with our overall performance. I just noticed one of my own as I was returning from putting some laundry in the dryer.
Right now, I have about 388 articles at an ezine site, and I want to make that 400, as soon as possible.
But I haven't written it down, yet, and it is actually conflicting with some of my written goals, like making certain telephone contacts, setting appointments, and doing some strategic marketing.
All of the things I just mentioned are "officially” more important to me than writing the remaining dozen articles, but it is this latter task that I enjoy the most.
I'm energized by writing more than by calling or planning, at least at this minute. And I can feel the pull of this unwritten goal more profoundly than its formally inscribed cousins.
So, what should I do?
Either I should write it down, placing it at the top of my list, or I should dally no more and just start banging out these pieces.
I know this, until I acknowledge and straighten out my very powerful unwritten goals, I won't have much momentum in getting my formal ones accomplished.
Dr. Gary S. Goodman, President of Customersatisfaction.com, is a popular keynote speaker, management consultant, and seminar leader and the best-selling author of 12 books, including Reach Out & Sell Someone®, You Can Sell Anything By Telephone! and Monitoring, Measuring & Managing Customer Service, and the audio program, "The Law of Large Numbers: How To Make Success Inevitable,” published by Nightingale-Conant. He is a frequent guest on radio and television, worldwide. A Ph.D. from USC's Annenberg School, a Loyola lawyer, and an MBA from the Peter F. Drucker School at Claremont Graduate University, Gary offers programs through UCLA Extension and numerous universities, trade associations, and other organizations in the United States and abroad. He holds the rank of Shodan, 1st Degree Black Belt in Kenpo Karate. He is headquartered in Glendale, California, and he can be reached at (818) 243-7338 or at: gary@customersatisfaction.com.